“I have been so lucky to judge around 300 PR cases for different categories. It was certainly inspiring, and the beauty of this experience lies in how you, as a person, view your own growth based on what is happening in the world. Sometimes, creative ideas that come from faraway places make you realize you can still do more. Being exposed to creative-centric yet cultural and human-relevant ideas emphasizes the importance of our people and cultural diversity as well as its added value on all levels.
On a separate note, most of the cases lacked deep thinking on their digital strategy. This lens of influencers approach is limiting, and we seem to be trapped.”
Seasoned executive with broad experience over 20 years in managing all aspects of PR, social corporate responsibility function, campaigning, and communication in corporate and NGO environments.
Talhouk graduated with a Masters in Physics but has built her career as a Communication & PR expert, writer, speaker in international forums such as TedxBeirut, Nuqat conference, Keynote speaker at the
1st Envision Arabia Summit in 2011 at McGill University in Montreal-Canada and others, besides speaking at local and international universities and schools.
One of her speeches was featured on TED.com as the first Arabic speech ever to be posted on this international website and has exceeded 1Million viewers to date.: http://www.ted.com/talks/suzanne_talhouk_don_t_kill_your_language.
Talhouk currently heads the Beirut H+K Levant office following a recent merger. She is also founder of local NGO “Feil Amer” رمأ لعف and poet with two published books. Talhouk was featured on CNN, BBC, Al Jazeera, Al Arabiya, France 24 and other international and regional channels, online portals, newspapers, radios and other media channels. She created and instructed various workshops that aimed at empowering employees through self-engagement, in addition to training CEOs and Directors on
public speaking and storytelling.