DECEMBER 14, 2021, NEW YORK – Hill+Knowlton Strategies (H+K), one of the world’s leading communications firms, has appointed Colby Vogt as Executive Vice President and Head of US Data + Analytics. Colby will reimagine H+K’s research, data, and analytics proposition with a focus on the US, and act as a convenor of the Global Data + Analytics team. Vogt will ensure that the data and analytics offer remains central to H+K’s accelerated Innovation + Creativity agenda.
“As the communications industry continues to evolve, the importance of data insight has increased tenfold. My constant ambition is to find new paths for insight and to innovate in any sector through the application of analytics and research-based strategic problem solving. I look forward to providing data intelligent communications approaches and solutions to help H+K and their clients pivot and differentiate themselves.”
Vogt was most recently EVP, Business Intelligence at the Golin Group where he led the Data + Analytics team across business development and a roster of 30+ clients for the Golin family of Agencies. Vogt brings extensive experience in team development, revenue growth and analytics solutions to help drive business outcomes. Prior to Golin, Vogt was SVP, Business Intelligence at DeVries Global where he developed and operationalized a new business intelligence function for a $35 Million portfolio globally. In this role he oversaw the application of data analytics and research to companies such as P&G, Sephora, and IHOP. Vogt was previously SVP, Research and Analytics lead at FleishmanHillard where he built a research team, grew research and analytics revenue, and led strategic positioning efforts for companies like Samsung, Kroll, and Sanofi.
As data becomes ever more important within communications, Colby’s proven track record of harnessing the power of data to provide impactful solutions aligns with H+K’s approach to research-based strategic problem solving for our clients. I’m thrilled to welcome him as we continue to push for new, creative thinking and seek to attract exciting new talent.”
Hill+Knowlton Strategies
Hill+Knowlton Strategies, Inc. is one of the world’s leading global communications firms, providing services to local, multinational, and global clients. H+K operates 77 offices in 43 countries worldwide, as well as an extensive associate network, delivering award-winning campaigns to clients across all sectors and disciplines and with a focus on continued innovation for the industry. Headquartered in New York, the firm is part of WPP, one of the world’s largest communications services groups.
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For Media Enquiries:
Sarah Brandon, Global Marketing and Communications Lead
Sarah.Brandon@hkstrategies.com